The Certified Real Estate Broker Manager (CRB) Program is an elite professional development pathway for experienced real estate professionals aspiring to lead brokerages with operational excellence and strategic vision. Delivered by the Real Estate Business Institute (REBI), this program focuses on enhancing leadership capacity, streamlining brokerage operations, managing people and performance, and building sustainable business models.
Participants gain deep insights into profitability management, recruitment and retention strategies, risk reduction, and brand positioning. The curriculum also supports long-term success by strengthening financial acumen and strategic planning skills.
As a globally recognized credential, the CRB designation demonstrates your expertise and leadership in real estate brokerage management, and your commitment to excellence, innovation, and ethical leadership within the real estate industry.
What You’ll Learn:
Strategic planning for real estate brokerage growth and market positioning
Recruitment, coaching, and retention of top-performing agents
Effective budget management, cost control, and profitability analysis
Creating scalable systems for operations and compliance
Marketing strategy, public relations, and branding for brokerages
Ethical leadership and professional standards in real estate
Advanced leadership and decision-making skills tailored to real estate operations
Who Should Enroll?
This course is ideal for:
Broker-owners and branch office managers
Team leaders managing sales associates or assistants
Professionals preparing to take on brokerage leadership roles
Corporate real estate department managers
Brokers managing functions such as marketing, training, finance, or relocation services
Certificate & Licensing
To earn the Certified Real Estate Broker Manager (CRB) designation, candidates must:
Have a minimum of one (1) year of qualifying real estate management experience.
Complete the required CRB course(s) and demonstrate competency across essential management areas.
You do not need a broker's license to pursue the CRB designation, but active leadership or management in a real estate environment is required.
Upon meeting the above criteria and completing the program, you’ll receive the CRB designation from the Real Estate Business Institute (REBI), marking your credibility as a strategic leader in the industry.
Zsolt ‘Zola’ Szerencses is a seasoned real estate professional. He made the transition from hospitality management to real estate upon moving from New York City to Orlando in 2000. With a degree in hospitality management from Hungary, Zola's passion for r
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This certificate confirms your successful completion of the Certified Real Estate Broker Manager (CRB) course. It validates your commitment to professional excellence in real estate brokerage management and your readiness to take on strategic leadership roles in the industry.
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