AI+ Sales™ by AI CERTs® is a specialized certification designed to help sales professionals integrate Artificial Intelligence across the entire sales cycle, from prospecting to closing. It enables more efficient processes, smarter decision-making, and stronger sales outcomes.
What You'll Learn:
• AI in Sales
How AI is transforming sales methodologies and customer acquisition
• Sales Forecasting & Analytics
Using predictive models and data to forecast revenue
• Lead Generation & Qualification
Automating prospecting and applying AI-driven lead scoring
• Customer Personalisation
Tailoring pitches and proposals using AI insights
• CRM & Sales Automation
Integrating AI with CRM tools to streamline follow-ups and reporting
Who This Course Is For
• Sales representatives and account managers
• Business development professionals
• Sales team leaders and managers
Prerequisites
• Basic sales experience
• Foundational AI knowledge (AI+ Foundation™ recommended)
Course Outcome
By completing this course, you will:
• Apply AI tools across the sales cycle to improve performance
• Generate and qualify leads more efficiently
• Personalise customer interactions to increase conversions
• Forecast sales and make data-driven decisions
• Streamline workflows through AI-powered automation
Expand all
Collapse all
1.1 How AI is Reshaping Modern Sales Strategies
1.2 AI Technologies Relevant to the Sales Function
1.3 Overview of AI-Powered Sales Platforms and CRM Tools
1.4 Use-Case, Case Study & Hands-On Activity
2.1 Intelligent Prospecting and Data Enrichment
2.2 AI-Powered Lead Scoring and Prioritisation
2.3 Automating Outreach: Emails, Sequences and Follow-Ups
2.4 Use-Case, Case Study & Hands-On Activity
3.1 Predictive Revenue Forecasting with AI
3.2 Real-Time Pipeline Visibility and Deal Intelligence
3.3 Identifying At-Risk Deals and Recommending Actions
3.4 Use-Case, Case Study & Hands-On Activity
4.1 Crafting Personalised Proposals and Pitches with AI
4.2 AI-Assisted Objection Handling and Negotiation Insights
4.3 Conversation Intelligence and Call Analysis Tools
4.4 Use-Case, Case Study & Hands-On Activity
5.1 Post-Sale Engagement and Upsell Opportunity Identification
5.2 Customer Health Scoring and Churn Prediction
5.3 Ethical AI Use in Sales: Transparency and Compliance
5.4 Future Trends: AI Agents and Autonomous Selling
5.5 Use-Case, Case Study & Hands-On Activity